Below is a list of my publications.  You can access my research through various channels.  In cases where the original publication occurred online (e.g., HBR online), the URL is provided below.  In other cases, preprints of my publications are available either via SSRN or via my Babson homepage.  If you can’t find what you are looking for, just send me an e-mail at


Publications in Peer Refereed Journals

Fixson, S.K., Khachatryan, D. and Lee, W. (2017). Technological Uncertainty and Firm Boundaries: The Moderating Effect of Knowledge Modularity. IEEE Transactions on Engineering Management 64(1), 16-28.

Smith, C., Fixson, S.K., Paniagua-Ferrari, C. and Parise, S. (2017). Evolution of an Innovation Capability – Making Crowdsourcing Work Within a Large Enterprise. Research-Technology Management 60(2, March-April), 26-34.

Marion, T. J. and S. K. Fixson (2014). Factors Affecting the Use of Outside, Intermittent Resources during NPD. International Journal of Innovation Science, Vol. 6 (1), 1-17.

Seidel, V. P. and S. K. Fixson (2013). Adopting design thinking in novice multidisciplinary teams: The application and limits of design methods and reflexive practices. Journal of Product Innovation Management, 30 (S1), 19-33.

This paper has subsequently been selected as one of ten papers published in JPIM over 32 years on the topic of the “Fuzzy Front End,” see Eling, Katrin, & Herstatt, Cornelius. (2017). Virtual issue editorial – managing the front end of innovation—less fuzzy, yet still not fully understood. Journal of Product Innovation Management, 34(6), 864-874.

Fixson, S. K., and T. J. Marion (2012). Back-loading: A Potential Side Effect of Employing Digital Design Tools in New Product Development. Journal of Product Innovation Management, 29 (S1), 140-156.

Marion, T. J., S. K. Fixson, and M. H. Meyer (2012). The Problem with Digital Design.  MIT Sloan Management Review, 53 (4) Summer, 63-68.

Fixson, S. K. and W. H. Lee (2012). Shifting grounds: How industry emergence changes the effectiveness of knowledge creation strategies – The case of the U.S. automotive airbag industry. Technology Analysis and Strategic Management, 24 (1), 1-19.

Fixson, S. K. (2009). Teaching Innovation through Interdisciplinary Courses and Programs in Product Design and Development: An Analysis at sixteen U.S. Schools. Creativity and Innovation Management, 18(3): 199-208.

This paper has also been subsequently re-printed in an IEEE Engineering Management Review special issue ‘A Global Perspective on Teaching Innovation, Entrepreneurship, and Engineering Management’:

Fixson, S. K. (2012). Teaching Innovation through Interdisciplinary Courses and Programs in Product Design and Development: An Analysis at sixteen U.S. Schools. IEEE Engineering Management Review, 40(2): 48-58.

Fixson, S. K., and J.-K. Park (2008). The Power of Integrality: Linkages between Product Architecture, Innovation, and Industry Structure. Research Policy, 37, 1296-1316.

Ro, Y., Liker, J. K., and S. K. Fixson (2008). Evolving Models of Supplier Involvement in Design: The Deterioration of the Japanese Model in U.S. Auto. IEEE Transactions on Engineering Management, 55 (2), 359-377.

This paper received an honorable mention as a runner-up in the 2008 IEEE Transactions on Engineering Management Best Paper Award Competition.

Fixson, S. K. (2007). Modularity and Commonality Research: Past Developments and Future Opportunities. Concurrent Engineering – Research and Applications, 15 (2), 85-111.
In April 2010, this paper was listed as No. 5 on the Top 50 most read articles of the journal.

Ro, Y., Liker, J. K., and S. K. Fixson (2007). Modularity as a Strategy for Supply Chain Coordination: The Case of U.S. Auto. IEEE Transactions on Engineering Management, 54 (1), 172-189.

Fixson, S. K., Ro, Y., and J. K. Liker (2005). Modularization and Outsourcing: Who drives whom? A Study of Generational Sequences in the U.S. Automotive Cockpit Industry. International Journal of Automotive Technology and Management, 5 (2, Special Issue: Knowledge and task partitioning in the Auto Industry: coordination, governance and learning in new product development), 166-183.

This paper received an honorable mention as a runner-up in the 2006 Sloan Industry Studies Program Best Paper Competition.

Fixson, S. K. (2005). Product architecture assessment: a tool to link product, process, and supply chain design decisions. Journal of Operations Management, 23 (3-4, Special Issue: Coordinating product design, process design, and supply chain design decisions), 345-369.

Veloso, F. and S. K. Fixson (2001). Make-Buy Decision in the Auto Industry: New Perspectives on the Role of the Supplier as an Innovator. Technological Forecasting and Social Change, 67, 239-257.


Publications in Editor Reviewed Journals

Fixson, S. K. and T. J. Marion (2016). A Case Study of Crowdsourcing gone wrong. Harvard Business Review Online, December 15, 2016. URL:

Marion, T. J. and S. K. Fixson (2016). The 4 Main Ways to Innovate in a Digital Economy. Harvard Business Review Online, June 2, 2016. URL:

Fixson, S. K. and J. Rao (2014). Learning Emergent Strategies through Design Thinking. Design Management Review, 25(1), 46-53.

Fixson, S.K. and J. M. Read (2012). Creating Innovation Leaders: Why We Need to Blend Business and Design Education. Design Management Review, 23(4), 4-12.


Book Chapters (all peer-reviewed)

Fixson, S. K., Greenberg, D., and A. Zacharakis (2015). Leading Entrepreneurial Action Project (LEAP): A Project-based Course integrating Three Disciplines. In V. L. Crittenden, N. Karst, & R. Slegers (Eds.), Evolving Entrepreneurial Education: Innovation in the Babson Classroom: 175-190: Emerald Publishing.

Fixson, S.K., Seidel, V.P. and J. Bailey (2015). Creating Space for Innovation: The Role of a “Design Zone” within a Business School. In: Evolving Entrepreneurial Education: Innovation in the Babson Classroom. Victoria L. Crittenden, Nathaniel Karst and Rosa Slegers (eds.). Bingley, UK: Emerald Publishing.

Seidel, V.P. and S. K. Fixson (2015). Design-Thinking for Non-Designers: A Guide for Team Training and Implementation. In: Design Thinking – New Product Development Essentials from the PDMA. Michael G. Luchs, K. Scott Swan and Abbie Griffin (eds.), pp. 143-155.

Fixson, S. K. (2014). The Power of Observation. In: Teaching Entrepreneurship – A practice-based Approach. Heidi M. Neck, Patricia G. Greene and Candida G. Brush (eds.). Northampton, MA: Edward Elgar Publishing, pp. 139-145.

Fixson, S. K. and J. Rao (2011). Creation Logic in Innovation: From Action Learning to Expertise. In: The New Entrepreneurial Leader: Developing Leaders Who Shape Social and Economic Opportunity. Danna Greenberg, Kate McKone-Sweet and H. James Wilson (eds.). San Francisco: Berrett-Koehler, pp. 43-61.

An abbreviated and revised version of this chapter has been subsequently published in the Fall 2011 Issue of Babson Insight for Entrepreneurship Educators:

Fixson S.K. (2011). The Role of Experiential Learning in Developing Entrepreneurial Leaders.

Ro, Y., Fixson, S. K., and J. K. Liker (2008). Modularity and Supplier Involvement in Product Development. In C. Loch and S. Kavadias (Eds.). Handbook on Product Development. Butterworth Heineman, pp. 217–258.

Fixson, S.K. (2006). A Roadmap for Product Architecture Costing. In: Product Platform and Product Family Design: Methods and Applications. Timothy W. Simpson, Zahed Siddique and Roger Jianxin Jiao (Eds.). New York: Springer, pp. 305-333.

Fixson, S.K. (1999). Handhabungstechnik. In: Handbuch Logistik. Jürgen Weber and Helmut Baumgarten (Eds.). Stuttgart: Schaeffer Poeschel, pp. 665-681. (in German)